Shivam

UI/UX Designer

rCycle

Leading design initiatives for sustainability-focused applications, creating user-centered solutions that promote environmental responsibility.

Product Design Lead

Virgin Plus (Bell Canada)

Led the end-to-end redesign of the MyBenefits mobile app used by 1M+ active users, collaborating with PMs and engineers across iOS, Android, and web.

• Redesigned the entire app experience, resolving major usability and accessibility issues, boosting the App Store rating from 1.3★ to 4.5★.
• Created and launched “GetOnThis” event ticket redemption flow, replacing clunky 3rd-party redirects with a seamless in-app journey.
• Introduced a gamified rewards system, leading to a 75% increase in feature engagement and a 55% boost in average session time.
• Rolled out a full UI/UX overhaul aligned with new brand identity, improving user retention and satisfaction.
• Tools: Figma, InVision, Axure, Illustrator, After Effects, Keynote.

Senior Graphics Designer

Media.net

Produced high-volume, multi-format marketing creatives to support global ad campaigns, product launches, and app visibility.

• Designed emailers, ad banners, app UI mockups, Play Store/App Store assets, and high-conversion animated ad videos.
• Introduced component-based ad creative library, enabling scalable production across multiple dimensions and resolutions.
• Implemented email templating system for faster creative delivery, reducing turnaround time by over 30%.
• Collaborated with BDMs, analysts, PMs, and devs to ensure alignment on performance goals and cross-platform delivery.
• Led A/B testing initiatives that boosted creative performance and contributed to a 33% increase in user reach and direct revenue growth.
• Pioneered the use of animated ads, accelerating production cycles and campaign deployment.
• Tools: Figma, After Effects, Premiere Pro, Illustrator, Photoshop, Google Ad Creative Generator.

Senior Analyst Visual Design

Accenture, ATCi

Delivered high-impact visual content for internal teams and government clients in the US and India, aligned with learning and communication goals.

• Designed learning content, explainer videos, emailers, and digital creatives for multiple L&D and training initiatives.
• Collaborated with team leads and external stakeholders to understand requirements and deliver on-brand, timely creative solutions.
• Improved turnaround time by 20% through efficient stakeholder communication and design iteration.
• Maintained consistent visual quality across formats including motion graphics, interactive media, and presentations.
• Tools: Illustrator, Photoshop, Figma, After Effects, Premiere Pro, Adobe Animate, Camtasia, Pawtoon, SharePoint, SendGrid, Outlook.

Social Communication Manager & Admissions Manager

NIMS University, Jaipur

Managed social media presence, communication strategies, and student admissions for 15 academic Graduatestreams and K–12 schooling, enhancing the university’s digital footprint and engagement.

• Developed and executed a comprehensive social media strategy, increasing student engagement and boosting application rates.
• Created engaging content and managed crisis communications, enhancing reputation management online.
• Directed lead generation through Google Ads, Meta Ads, and digital campaigns targeting domestic and international students.
• Streamlined lead distribution systems for call centers, improving conversion rates and optimizing the student admission pipeline.
• Supervised university entrance exams via online platforms, prepared merit lists, and communicated results.
• Regularly updated the university website, ensuring the latest sessions, regulations, and academic calendars were communicated effectively.
• Provided IT support across departments, ensuring smooth operations and resolving technical issues as needed.
• Delivered guest lectures on Branding, Design, and Digital Communication for Management and Fine Arts students.
• Facilitated online and in-person workshops for students, junior designers, and interns at InstiWitty Media Studios, NIMS University, and Virgin Plus.

Product Designer

Flipkart

Led the UX and visual design for multiple high-impact Flipkart initiatives including India’s first social commerce app, reaching millions of users.

• Designed end-to-end interfaces for 2Gud Social Commerce and Shopsy, enabling users to shop directly from video content, merging entertainment with e-commerce.
• Shaped the experience for reseller-driven social commerce through Shopsy, streamlining discovery, carting, and earning workflows.
• Delivered marketing assets for SuperCoin, 2Gud, and Shopsy including push notifications, emailers, ad creatives, and promotional videos.
• Collaborated with merchandisers, business analysts, and devs to iterate rapidly and align with business growth targets.
• Contributed to the launch of Flipkart’s AI assistant “Flippi”, designing onboarding flows, micro-interactions, and animations for intuitive guidance.
• Achieved 89% app engagement rate and drove app ratings to 4.7★ through polished UX and high-performance design.
• Tools: Figma, Photoshop, Illustrator, Lottie, Framer.

Customer Experience Lead

NextGen Invent Corporation

Led design initiatives to enhance client-facing websites and internal tools, focusing on usability, accessibility, and visual appeal.

• Designed social media creatives, promotional videos, and brand assets to support marketing campaigns and client acquisition.
• Redesigned client websites and apps, resolving major usability and accessibility issues to improve engagement and user satisfaction.
• Collaborated closely with developers and PMs to execute seamless handoffs and align design with product functionality.
• Contributed to improved site rankings and user reach through design-driven enhancements across multiple client platforms.
• Tools: Figma, Adobe Creative Suite, Dreamweaver.

Creative Director

MSS Payments

Designed and launched white-labeled mobile wallet and prepaid card apps for national and global banks, enabling millions to access seamless financial services.

• Led end-to-end design for mobile wallets that allowed users to send/receive money, pay bills, buy tickets, and more — tailored for financial institutions and micro-finance clients.
• Developed the UX/UI for India’s first user-controlled prepaid card system, enabling users to load funds and manage cards directly via app or web, secured with bank-level protocols.
• Partnered with developers, testers, BDMs, and client stakeholders to ensure regulatory and brand alignment.
• Boosted app engagement time by 30%, resolved over 100+ broken flows, and raised app rating to 4.5★ through streamlined experience design.
• Tools: Illustrator, Sketch, Photoshop.

Software Engineer (UI/UX)

Launchers World Software

Specialized in designing high-performance Android phone launchers, downloaded and loved by 20M+ users worldwide.

• Created and launched 20+ custom Android launchers, each featuring unique UI concepts and personalized themes — consistently rated 4★+ on the Play Store.
• Designed Play Store assets, including feature graphics, banners, and videos, that helped boost visibility and user acquisition.
• Developed and maintained WordPress websites to promote launcher products and support user engagement.
• Delivered polished UI design with a focus on performance, personalization, and aesthetic consistency.
• Tools: Illustrator, Photoshop, WordPress, Android Studio (design support only).

Graduate Certificate

Global Business Management

Fleming College, Ontario, Canada

Specializing in international business strategies, cross-cultural management, and global marketing with a focus on digital transformation.

• Global Business Strategies and Leadership
• International Marketing and Digital Branding
• Cross-Cultural Management and Communication
• Financial Management for Global Operations
• Digital Transformation and Innovation

Bachelors in Engineering (BE)

Computer Science Engineering

Jiwaji University, Madhya Pradesh, India

Comprehensive education in computer science principles, programming, and software development with additional focus on design and user experience.

• Data Structures and Algorithms
• Software Engineering and Development
• Database Management Systems
• Web Development and UI Design
• Computer Networks and Security